Cold, can be a snow lovers best friend or worst enemy, whether you are a skier or snowboarder, choosing the right gear for Niseko’s conditions is the key to a successful day on the slope.
Niseko has grown up. This once sleepy little ski town is now known as a premier destination for skiers and snowboarders who travel great distances to experience what is widely regarded as the best powder snow in the world. With this influx of visitors has come a need for more infrastructure, including more options for accommodation, dining and shopping. Zaka, which is Niseko’s only luxury boutique store, is representative of Niseko’s new maturity, bringing to the market a range of performance snow wear brands that focus on quality and style but also have the technical capabilities to cope with Niseko’s extreme weather patterns, which bring the powder snow it’s so famous for.